on Financial Institutes
Over the years, we've been truly fortunate to work with some amazing clients who believed in us as much as we have believed in them. The majority of them have been with us for many years and have given us the opportunity to dig deep into their marketing pains. As we've grown with them, one of the main issues our clients are facing is trying to stay relevant in an ever-evolving market. As most of you know, our team has always focused on improving our quality of work, and so we felt it was important to ensure we could provide our clients with resources that could get bigger and better results. We began to realize that our impact could be much greater with the support of expanded strategic resources.
Therefore, we are extremely excited to announce our new sister company, Sons & Daughters, a branch dedicated to helping brands evolve with the times. This organization will be responsible for providing intelligence on the evolution of consumer expectations as well as actionable plans that will support organizations to not only stay relevant, but thrive in an ever-evolving market.
In celebration of this launch, we will be providing the first 10 clients in 2017 with a flat rate for strategy and execution and a satisfaction guarantee. For quality purposes, we will be limiting our intake of clients with a priority for our existing clientele.
Principal & Founder,
Sons & Daughters Co.
As every new generation moves us forward as a society, it produces another set of dying industries who fall victim to this ever-evolving market. Our goal is to dive deep into these industries and study these advances and their impact. Rather than focusing on researching the results of technology or cultural adaptation, our goal is to understand how the Darwin concept applies to the business industry. Ultimately, we are seeking to define what keeps a brand timeless and relevant - it’s the survival of the fittest.
Here is a working list of industries impacted by the ever-evolving market.
As brands become more immersed into our everyday lives, we’ve begun to demand and expect more value from them. Award-winning marketing begins with creative strategies and an authentic approach to communicate your core values, and ends with proven results. Our team is committed to doing whatever it takes to guide you towards your end goals to make seemingly unattainable visions a reality.
In an ever-evolving market, how do brands stay relevant? Consumers are constantly bombarded by advertisements. No matter where you look, they’re being exposed to brands, training them to tune them out. How does a brand break through the clutter and build meaningful relationships with their customers? We believe by illuminating an organization’s values, we can help them connect with a tribe of like-minded individuals. Tribes have stood the test of time and therefore by leading a tribe, you’ll be able to develop a group of fans who will follow you. And with a good leader, such as your organization, you’ll be able to nurture and build this group.
Thus, we believe that the most effective marketing requires brands to express their authentic selves in order to attract fans and have authentic engagements that are meaningful.
We’re excited for all the information we’ll be sharing in 2017. We’ll be diving into different industry verticals and exploring those that have strong relevance compared to those that are losing steam. With a strategic and research-based focus, we will be exploring how businesses can continue to stay relevant and build strong loyalty with their customer base. We’ll also be sharing tips and insights that will be useful across various industries.
The following is a list of the reports we’ll be releasing in 2017. Please feel free to email us to request the report be sent to you when it is complete. You can also request a report for your industry or any other topic that you want us to explore.
“It is not the strongest or the most intelligent who will survive but those who can best manage change.”
“For the first time in human evolution, the individual life is long enough, and the cultural transformation swift enough, that the individual mind is now a constituent player in the global transformation of human culture.”
“The evolving social and digital media platforms and highly innovative and relevant payment capabilities are causing seismic changes in consumer behavior and creating equally disruptive opportunities for business.”
We help organizations stay relevant in an ever-evolving market. Sons & Daughters Co. was created to address a realization that brands are struggling to keep up with the constant changes in the market. With new cultural norms born every day and the demand to authentically communicate as natives, it’s important to ensure we stay ahead of the evolution instead of being engulfed by its force.
Sons & Daughters is a strategic agency dedicated to helping brands evolve with the times. We provide research, insights and actionable plans that will support brands not only stay relevant but thrive in an ever-evolving market.
Sons and Daughters Co. is the sister organization of our award-winning, tactical agency, My Loud Speaker Marketing.
Principal, Account Director
Matthew and Tammy are the son and daughter of Manuela and Patrick Tsang. They were taught to do things efficiently and with love. Together, they have won multiple international and national awards alongside Fortune 500 companies and top agencies in the world. Their work has been covered in Global AMA and they have spoken at multiple conferences and events. Feel free to contact them.